Banca de DEFESA: PATRICIA CRISTINA CAVALCANTE

Uma banca de DEFESA de MESTRADO foi cadastrada pelo programa.
STUDENT : PATRICIA CRISTINA CAVALCANTE
DATE: 27/11/2024
TIME: 09:00
LOCAL: Google Meet
TITLE:

ADVERTISEMENT AS A TOOL FOR READING AND INTERPRETATION IN THE CLASSROOM: A PROPOSAL OF INTERVENTION IN SEVENTH-GRADE STUDENTS AT A SCHOOL IN PARNAMIRIM (RN)

KEY WORDS:

Comprehension, Interpretation, Advertisement.

PAGES: 56
BIG AREA: Lingüística, Letras e Artes
AREA: Letras
SUBÁREA: Língua Portuguesa
SUMMARY:

Text-based teaching enables the development of linguistic competencies, empowering students to recognize different discursive genres in society through reading comprehension and interpretation. After the COVID-19 pandemic, an increase in the gap in Portuguese language education was noted, particularly regarding the practice of reading, comprehension, and interpretation of texts. To develop a learning proposal focused on the use of verbal and non-verbal language production based on the reading, comprehension, and interpretation of the discursive genre advertisement in a seventh-grade classroom, this research aims, through the application of didactic-pedagogical activities related to the genre of advertising, to explain how this genre is understood and interpreted by students in the relevant school period in order to assess the effectiveness of teaching and learning methods for these texts. In the end, it is planned to produce a guide for teachers on how to approach the teaching of the advertising genre. Thus, based on the concept of discursive genre proposed by Bronckart (2006), which refers to social practices that have distinct linguistic and communicative characteristics shaped by social interaction, communicative conventions, and the communicative purposes of a community, this research-action method intends to produce a didactic sequence (DOLZ; NOVERRAZ; SCHNEWLY, 2004) to outline how the teaching of the advertising genre should occur with students in the final years of elementary education, focusing on practices of comprehension and interpretation of texts.

COMMITTEE MEMBERS:
Presidente - 3217846 - RAFAHEL JEAN PARINTINS LIMA
Interno - 1168647 - MARIO LOURENCO DE MEDEIROS
Externa à Instituição - NADIA MARIA SILVEIRA COSTA DE MELO - UERN