The concept of authorship as academic value: uncritical interchange between artistic representation and mark of film product in the cultural history of cinema
Authorship. Mark. Star system. International film festival circuit. Academic Film studies.
This thesis pressuposes the concept of authorship in cinema as core principle for the cultural history of the artistic expressive media. It is assumed that the author’s notion is idealized from imaginary constituted by esthetics and cultural discussions that envolves several speech producers institutions, these will include, critics specialized publications, international film festival circuit, commerce of film products, and the academics film studies. The concept of authorship, in this scenario, emerge as original source of reverberation involved in values that affect the meanings related to notions about art and industry, producing an uncritical interchange between the author’s idea as artistic representation or such as mark of cultural products promotion in commercial comunication. It is proposed in this draft the connection from a cluster of theoretical premisses related to sociology of culture (BECKER, 1982; BAUMANN, 2007; ANDREWS, 2014), and the cinematographic thinking (BORDWELL, 2005; STAIGER, 2003; BAECQUE, 2010; SARRIS, 2010; DE VALCK, 2007; GRAY, 2010; MORIN, 1989).