Banca de DEFESA: CAROLINE DE ALBUQUERQUE MOURÃO ALVES

Uma banca de DEFESA de MESTRADO foi cadastrada pelo programa.
STUDENT : CAROLINE DE ALBUQUERQUE MOURÃO ALVES
DATE: 21/03/2022
TIME: 14:30
LOCAL: VIDEOCONFERÊNCIA (https://meet.google.com/vqr-qiwx-gfy)
TITLE:
CAUSATION AND EFFECTUATION LOGICS IN ENTREPRENEURSHIP: AN ANALYSIS OF THE EMPRETEC EXPERIENCE IN RN

KEY WORDS:

Strategic management, entrepreneurship, entrepreneur, Effectuation, Causation, Empretec, quantitative methods


PAGES: 98
BIG AREA: Ciências Sociais Aplicadas
AREA: Administração
SUMMARY:
In the field of organizations, Saras Sarasvathy, strategic and behavioral economics scientist, proposed a decision-making logic in the creation and conduct of new businesses called Effectuation, which didactically represents an opposition to the Causation model, based on predictive logic. In the business world, it presents itself as an alternative to the rational way, supported by theoretical concepts, especially in the face of high uncertainty scenarios, such as entrepreneurship. Considering entrepreneurship as a notorious professional alternative with influence on the social and economic development of a locality, it has received relevant formal support from public policies and private initiatives, and as a justification for this research, Sebrae will be highlighted through the Empretec course, which has already attracted more than 7,000 entrepreneurs in the state and more than 285,000 in Brazil. The objective is to analyze the relationships between the characteristics of entrepreneurs who were former participants of Empretec do Sebrae/RN and the Causation and Effectuation approaches in their businesses. The method adopted was quantitative, through an empirical research, whose data were obtained, in cross-section, through the application of a questionnaire based on a research instrument already validated nationally and internationally. In addition to the description of the sample profile, statistical techniques were used: Exploratory Factor Analysis and Robust Multiple Linear Regression (using the bootsrap technique), with the help of the programs G*Power 3 for sample treatment and SPSS 27 for the other procedures. The statistical results allowed us to infer that both approaches and their respective variables are strong, especially that of Causation, which is also significantly impacted by gender, origin of resources and the fact that the participants are currently undertaking. Effectuation is timidly influenced by the same variables, and there is no homogeneity of significance within its different dimensions.


BANKING MEMBERS:
Presidente - 349782 - AFRANIO GALDINO DE ARAUJO
Externa ao Programa - 1753455 - DINARA LESLYE MACEDO E SILVA CALAZANS
Externo ao Programa - 1149626 - MAURO LEMUEL DE OLIVEIRA ALEXANDRE
Externo à Instituição - FELIPE LUIZ NEVES BEZERRA DE MELO
Notícia cadastrada em: 21/03/2022 10:28
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