Banca de DEFESA: ISAQUE RENOVATO DE ARAÚJO

Uma banca de DEFESA de MESTRADO foi cadastrada pelo programa.
DISCENTE : ISAQUE RENOVATO DE ARAÚJO
DATA : 06/08/2017
HORA: 14:00
LOCAL: NEPSA II
TÍTULO:

Strategy and competitive forces in the wind energy market: a study with a local RN agent


PALAVRAS-CHAVES:

Competitive advantage, Market posicioning, Generic estrategies, Renewable energy, Porter 5 forces model


PÁGINAS: 67
GRANDE ÁREA: Ciências Sociais Aplicadas
ÁREA: Administração
RESUMO:
The present work sought to identify and analyze how a company classified as an agent in the free energy market has its strategy perceived by its manager, being used for such study the five forces of Porter, relating them with the generic strategies, in this way Understand how the market is characterized along with the manager's perception about it and Porter's strengths in the wind power market. To do this, a Likert questionnaire was used, listing questions with the 5 strengths, and comments were also made on the questions to fill in gaps that might appear to be observed by the questionnaire.

As a result, the proposed objectives could be satisfactorily achieved by having the market nuances in a more comprehensive way and with a focus on the free energy market.

MEMBROS DA BANCA:
Presidente - 349782 - AFRANIO GALDINO DE ARAUJO
Interno - 1696802 - JOSUÉ VITOR DE MEDEIROS JÚNIOR
Externo ao Programa - 1149626 - MAURO LEMUEL DE OLIVEIRA ALEXANDRE
Externo à Instituição - WALID ABBAS EL AOUAR - UnP
Notícia cadastrada em: 27/07/2017 09:16
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