BEHAVIORAL PROFILE AND ACADEMIC PERFORMANCE IN ACCOUNTING
SCIENCES: AN ANALYSIS IN THE LIGHT OF DISC THEORY.
ACADEMIC PERFORMANCE. ACCOUNTING SCIENCES. BEHAVIORAL STYLE. DISC.
This study aims to explore the relationship between behavioral profile, based on DISC theory, and academic performance in accounting students. DISC theory classifies behavioral profiles into four main categories: Dominance, Influence, Stability, and Compliance. Focusing on the Federal University of Rio Grande do Norte (UFRN), the research included 352 undergraduate accounting students, selected through a non- probabilistic accidental sample. The Johnson (2018) psychometric test was used to identify the DISC behavioral profiles of the participants. Data analysis was performed using descriptive statistics and multiple linear regression. A positive association was observed between the Stability and Compliance profiles and the students' academic performance. However, an excessive adherence to the characteristics of Stability can be detrimental, suggesting the need for a balance between different profiles for effective academic performance. Moreover, the results indicate a significant influence of demographic factors, with female and older students generally showing superior performance. These findings suggest that understanding DISC behavioral profiles can be a valuable tool in understanding and enhancing teaching and learning strategies in accounting. It is important to note that the study is limited to the context of UFRN, potentially affecting the generalization of the results, the absence of institutional, faculty, and socioeconomic variables, and the sensitivity of the DISC test to cultural issues. Therefore, future research is suggested to seek a more representative sample and consider different academic contexts to validate and expand the findings of this study. Additionally, it would be beneficial to explore how interventions based on the DISC profile can be practically implemented in the educational environment.