Turnover intention among Information Technology Professionals: An Analysis of the Influence of Online Social Networks and Social Capital, with a Focus on Gender Issues
Turnover intention. Online social networks. Social Capital. Information Technology. Gender.
Information and Communication Technology (ICT), particularly online social networks, is expanding and increasingly virtualizing relationships. These connections generate benefits, resources, and values, known as social capital. The use of social networks in the workplace aids in socialization, cooperation, and strengthening group ties, which reduces the desire to leave the organization, thereby retaining employees. The field of Information Technology (IT) is notably marked by significant gender inequality. Studies have shown that men and women tend to differ in their turnover rates, with women feeling less integrated at the workplace than men. In this context, this study aims to analyze the impact of online social networks and the formation of social capital on the turnover intention of women in IT positions. The research is classified as descriptive with a quantitative approach, using closed questionnaires as the data collection tool. Data analysis will be based on confirmatory factor analysis (CFA) and structural equation modeling (SEM). The goal is for organizations to transform the results into strategies using online social networks to generate social capital and reduce the turnover intention of women in positions.