ACCEPTANCE AND USE OF CLOUD COMPUTING TOOLS: AN STUDY OF THE INFORMATIONAL CONTEXT OF POSTGRADUATE DEPARTMENTS
Cloud Computing; Acceptance and Use of IT tools; Postgraduate Programs; Management.
Among the Information Technologies (IT) that enable improvements in the performance of informational activities, cloud computing tools stand out. Pillars of the so-called fourth industrial revolution, these tools provide advantages such as online data storage, collaborative work, ease of access and information sharing. However, even in the face of the potential benefits and other possibilities arising from the use of such technology, it is not yet fully understood how these tools are accepted and used by individuals. This gap is also present in the work context of educational institutions, causing organizational efforts and resources to be wasted and promising technologies for improving services to be unusable. In view of this, the present research aimed to describe the acceptance and use of cloud computing in the performance of informational and knowledge activities among technical-administrative officers of Postgraduate secretariats of the Federal University of Rio Grande do Norte. The methodological approach used was based on a quantitative and descriptive approach. As a research strategy, a survey was carried out, through the application of a questionnaire based on the Model of Acceptance and Use of Integrated Technology, TAM 3, in addition to sociodemographic questions, applied to UFRN Postgraduate secretaries, to capture their perceptions with regard to the use and acceptance of cloud computing tools. The population was divided into two groups, who responded to the survey regarding cloud storage tools and document editors, respectively. Data analysis was performed using descriptive statistics, using measures of central tendency and dispersion, in addition to frequency distribution, and a seven-point likert scale to assess the TAM3 constructs. As a result, it was possible to verify, regarding the evaluation of the acceptance of cloud computing by users in the organization, a high incidence and frequency of use. The most used tool typologies were e-mail, followed by storage and finally by cloud document editors, in which the vast majority make use mainly of Google products. Regarding the two models researched, storage and document editors, it was seen that the purposes of use range from general to more specific. Both types of tools reached very similar results with identical or very close acceptance levels. Of the 50 inquiries made based on the TAM3, only 8 obtained slight quantitative differences, with distinction of the degree of acceptance, however, the comparative analysis found that there was no significant difference. Finally, it became evident that the cloud technologies evaluated here are presented with appropriate use and showing that the applications are true allies to the Information and Knowledge Management practiced by the secretaries in their workplaces. Finally, it became evident that the cloud technologies evaluated here are presented with appropriate use, showing that the applications are true allies to the Information and Knowledge Management practiced by the secretaries in their workplaces. A plan was also developed to strengthen the use and acceptance of cloud computing tools, with the help of the Project Model Canvas tool, aiming to improve the use of the cloud computing typologies studied and, consequently, the structuring of excellence of the Postgraduate programs.