"YES, THERE WILL BE FAT!": AN EXERCISE IN CONTEXTUALIZING THE BRAZILIAN ANTI-FATPHOBIA MOVEMENT.
Antigordophobia movement; fatphobia; digital activism; anthropology of the body; social movements.
Since the 70’s until today, various individuals and collectives have been committed to denouncing the stigma against fat bodies, which triggers processes of dehumanization, harassment, and disregard, thus characterizing fatphobia. The present research, based on virtual ethnography in digital media and the mapping of antigordophobia actions and bills with this character, aims to characterize the antigordophobia movement. For this purpose, from an intersectional perspective, some approaches that constitute the Brazilian antigordophobia movement are presented: among them, there are those that are assumed to be radical, others more aligned with certain liberal and market-driven behaviors, as well as approaches linked to the production of academic scientific knowledge. Furthermore, we will discuss the modes of collective organization of the movement based on the analysis of projects focusing on antigordophobia actions in various areas of activity: health; accessibility; fashion, beauty, and self-love; knowledge production; and artistic expressions and leisure. Finally, an analysis is conducted on how the demands of these subjects reach the State. Thus, the aim is to understand how the field is configured, what the disputes and tensions in discourse are, and how these constitute both the field and the subjects who are part of it.