Strategies for Disseminating the Culture of Innovation
Methodology ICAS - strategy of appropriation of the perception of the role of science, technology and innovation in the socioeconomic dynamics in higher education
Culture of Innovation; Ecosystems of Innovation; Institutional Innovation; Socioeconomic Development
Sustainable socioeconomic development is based on the accumulation of technological capacity driven by the diffusion of the culture of innovation. In 2004, faced with this context and the demand for reducing the gap between Brazilian scientific and technological production, Law No 10,973 of 2004 was passed - Law of Innovation. In 2016, the Innovation Law was resized by Law No 13.243 of 2016 - known as Legal Framework in Science, Technology and Innovation. Within this legal demand, the research efforts of this work aimed to develop strategies of diffusion of the culture of Innovation. Specifically, in one of the pillars of technological capacity accumulation: the higher education. The research, of a descriptive and exploratory nature, of the scientific bias, carried out analyzes on the trajectory of the Brazilian science, technology and innovation ecosystem and on education technologies, exploring their functionalities and weaknesses, as well as studies on design tools and methodology implementation. With regard to technological development, the tools studied were applied to create the methodology ICAS (Instrumentalize – Connect – Assess – Solve. From Portuguese, Instrumentalizar – Conectar – Analisar – Solucionar), that is focused on the appropriation of the perception of the role of science, technology and innovation in the socioeconomic dynamics in higher education. The technological validation was obtained from the use of the methodology by the Thematic Chamber of Technological Business of the School of Sciences and Technology of the Federal University of Rio Grande do Norte. In addition, the ICAS methodology can be scalable and replicable in other segments of the organizations that make up the triple helix (universities, companies and government sectors). Besides that, within the scope of generating innovation culture, the design of a research, innovation and private development agency was developed, based on the analysis of the legal framework of support institutions as well as funding and development agencies; and a methodology of public management, through the Business Model Canvas tool.