Banca de DEFESA: JOSEYLSON FAGNER DOS SANTOS

Uma banca de DEFESA de DOUTORADO foi cadastrada pelo programa.
STUDENT : JOSEYLSON FAGNER DOS SANTOS
DATE: 16/09/2022
TIME: 09:30
LOCAL: Remoto (plataforma google meet)
TITLE:

Lights, Camera, Posithivation! — audiovisual narratives e seropositive visibility strategies, from the YouTube

KEY WORDS:

Digital public sphere. Digital influencers. Audiovisual narratives. YouTube. HIV/Aids. 

PAGES: 341
BIG AREA: Ciências Sociais Aplicadas
AREA: Comunicação
SUBÁREA: Teoria da Comunicação
SUMMARY:

This is a positive thesis. It was produced from the perspective of portraying flows and circulations of audiovisual content in interconnected digital networks, materialized around cultural and political meanings regarding seropositivity. It presents narratives and scripts from people who recognize, in their personal experiences, energy to lead processes of empowerment and social change, in relation to historical contexts of violence and discrimination to which individuals were conditioned by virtue of their HIV status. The internet is the environment where such practices are observed, in which people living with HIV appropriate creative technological resources to, based on their experiences, promote spaces for the exchange of knowledge and production of knowledge, establishing conditions to consummate collective acts in name of seropositive visibility. In this sense, the research is developed with the purpose of analyzing the content shared from YouTube, with regard to the characteristics of media products, and the itineraries of the channels, in the context of how production tactics are conceived and practiced. audiovisual on online video platforms. Therefore, the investigation was conducted within the scope of ethnographic research, in the interest of obtaining a “thick description” of the dynamics and meanings established in these actions (GEERTZ, 2008). In conducting the study, an accompanying observation was made (MISKOLCI, 2017) of the digital practices in relation to the routines of video circulation on the channels and, through the mapping of the pages, the empirical cut consisting of 18 channels produced by seropositive gay men was determined. Based on this material, content analysis was applied (BAUER, 2002; BARDIN, 2002) through which the complexity of the tangle of discourses organized under discursive genres, audiovisual production formats and thematic approaches of the various layers of social life was reached. The material is a reference, along with transcriptions and analyzes of speeches and life stories (BECKER, 1999; MYERS, 2002) of the four channels with the highest volume of content, to produce inferences about the models of social and political action in the construction of the #EsferaPosithiva. From the pictures obtained, it was possible to conceive of politicizations of conversational environments on the internet, based on the libertarian and emancipatory culture founded on the foundations of an interconnected society (CASTELLS, 2003; 2005; 2015; 2017). Video channels consist of actions that foster empowerment processes, with a view to critically taking the production of subjectivities through performative acts to counteract the historical frameworks of precariousness of seropositive lives (BUTLER, 2015; 2018; 2020). At the same time, they reveal processes of transformation of the social and organizational structures of a mediatized society, resulting from the creative and interactive appropriation of digital technological devices (HJARVARD, 2014). Finally, there is the understanding that the figure of digital influencers emerges in the articulation with activism, with regard to the possibilities of circulating, in the interconnected sphere, political meanings and narratives that contest the stigma and the subaltern conditions to which subjects are historically established.

COMMITTEE MEMBERS:
Presidente - 1319361 - JUCIANO DE SOUSA LACERDA
Interna - ***.559.041-** - ALMUDENA MUÑOZ GALLEGO - UCMADRID
Interna - 1644432 - MARIA DO SOCORRO FURTADO VELOSO
Externa ao Programa - 1149598 - ELIZABETHE CRISTINA FAGUNDES DE SOUZA - UFRNExterno à Instituição - SANDRO TÔRRES DE AZEVEDO - UFRJ
Externo à Instituição - CARLOS ALBERTO DE CARVALHO - UFMG