DEVELOPMENT OF TECHNOLOGY-MEDIATED EDUCATIONAL MATERIAL FOR RECEPTION IN A SPECIALIZED CARE SERVICE
Educational film and video; Reception; Health technologies; Educational multimedia.
Introduction: In regions with geographical challenges such as Manaus and other municipalities in Amazonas, technology emerges as an essential strategy to enhance patient care and reception at the Cardiology Outpatient Service of the Araújo Lima Ambulatory (AAL). The use of digital resources such as videos, apps, and interactive platforms aims to provide support, information, and self-care in an accessible and continuous way. These technological tools seek to reduce patient anxiety, strengthen the bond with healthcare professionals, and optimize understanding of clinical conditions, even during the waiting period for specialized care, contributing to a more welcoming, informative, and resolutive system. Objective: To develop a technology- mediated educational material for user reception in the cardiology outpatient service.Methodology: This is a qualitative action research study based on content analysis of responses from open semi-structured interviews conducted at the Cardiology Service of the Araújo Lima Outpatient Clinic (AAL). The study population consisted of 60 users treated at the AAL cardiology service. Inclusion criteria were: cardiology service users of both genders, aged over 18. Results: The analysis revealed that disorganized workflow, delays in scheduling exams, and lack of clear guidance compromised service efficiency and patient experience. As an intervention, an educational video featuring the avatar "Araujinho" was developed, explaining the clinic’s operations—from scheduling to consultation—in a playful and accessible manner. The material, evaluated by 21 users, was deemed effective in transmitting information, reducing anxiety, and promoting autonomy. Its simple language, combined with visual resources and didactic organization, facilitated understanding of the workflow and service priorities. Conclusion: The study concludes that educational technologies, when combined with humanized care, can enhance healthcare services, making them more effective and equitable. The research underscores the importance of public policies prioritizing clear communication, accessibility, and active user participation, strengthening the Unified Health System (SUS) as an inclusive framework responsive to local realities.