Banca de QUALIFICAÇÃO: JANAYNA CRUZ IBIAPINA
Uma banca de QUALIFICAÇÃO de MESTRADO foi cadastrada pelo programa.
DISCENTE : JANAYNA CRUZ IBIAPINA
DATA : 15/06/2018
HORA: 08:30
LOCAL: inPACTA
TÍTULO:
Microenvironment of Innovation: 120 hours to go from a claudicating idea to an innovative MVP
PALAVRAS-CHAVES:
Triple Helix Design; Innovation; Entrepreneurship; Virtual Currency.
PÁGINAS: 50
GRANDE ÁREA: Engenharias
ÁREA: Engenharia de Produção
RESUMO:
Brazil is known, among other things, for having a creative people. However, all this creativity is not applied to generate innovation, considering that for innovation there is a need to implement the invention (technology), and considering that, in many areas, entrepreneurial creativity is underutilized to give more space to purely logical and rational thinking. All this can be proven by analyzing the fate of inventions created within the scope of the academic sector, where research, for the most part, is destined to publish articles; when analyzing the startups that are being created, that for the most part are without scientific base; and when analyzing the way of acting of some researchers and managers, who disregard the creative entrepreneurial thought in their actions. In this way, we have, on the one hand, the isolated science of entrepreneurship and, on the other hand, the entrepreneurship isolated from science.
So, how to drive innovation generation? Aiming to provide a way to generate innovation, the research focused on creating an environment capable of uniting these two spheres, transforming academic environments into entrepreneurs and taking scientific basis for purely entrepreneurial environments, inserting entrepreneurial creativity in the way of thinking and acting of the people inserted in this environment. This is the Innovation Microenvironment (MAI), a virtual environment that can turn lame projects into an innovative Minimum Viable Product (MVP) in 120 hours. To do so, it draws on design methodologies and business knowledge (administration and economics) for the generation of innovative technologies. The MAI is anchored in the Think and Do and Crossed Advice and TechnoCommodity (TC) methodologies and was applied to the Incubator of Academic, Scientific and Technological Processes of the School of Sciences and Technology (inPACTA) with the students of the Professional Master of Sciences, Technology and Innovation (MPI) of the School of Sciences and Technology (ECT), Federal University of Rio Grande do Norte (UFRN). As a result of the research we have created the MAI Manuals, which are a compilation of the methodology developed. Although the MAI has been applied to inPACTA and ECT, it can be replicated in a variety of environments (academia, companies, incubators, accelerators, etc.), believing in the principle that products are a reflection of the molds, MAI has to be scalable and replicable, like the startups. The MAI will continue to be the object of research during the PhD at the European University.
MEMBROS DA BANCA:
Interno - 1753123 - CARLOS ALEXANDRE CAMARGO DE ABREU
Interno - 1753067 - EFRAIN PANTALEON MATAMOROS
Presidente - 1544724 - GLAUCIO BEZERRA BRANDAO
Interno - 1753896 - ZULMARA VIRGINIA DE CARVALHO