Banca de DEFESA: SAULO GOMES BATISTA

Uma banca de DEFESA de DOUTORADO foi cadastrada pelo programa.
STUDENT : SAULO GOMES BATISTA
DATE: 21/12/2020
TIME: 14:00
LOCAL: Google Meet: https://meet.google.com/owv-qsio-goz
TITLE:

Innovation in Tourism Organizations: a proposal for an evaluation model in Tourism innovation - MODITUR


KEY WORDS:

Innovation. Model. Tourist organizations.


PAGES: 205
BIG AREA: Ciências Sociais Aplicadas
AREA: Turismo
SUMMARY:

Innovation has stood out as the main differentiating element of organizations that seek to increase their competitiveness and differentiate themselves on the market. Given this, the present thesis entitled Innovation in Tourism Organizations: a proposal for an evaluation model in tourism innovation - MODITUR, addresses the theme of innovation in tourist organizations, tries to understand how innovation occurs and what are the dimensions needed to innovate in organizational tourism environments. The general objective of this study is to propose an innovation model for tourism organizations - MODITUR and its specific objectives are: a) to identify innovation models for organizations; b) characterize the theoretical dimensions present in tourism innovation models; c) to propose a methodological evaluation model for tourist organizations; As for the methodology, it is an exploratory-descriptive research with a qualitative approach and with sampling technique of the intentional non-probabilistic type, which used 17 specialists/researchers in the tourism area, according to what was foreseen and requested by the propositional methodological instrument of the thesis. As for the results, they allowed us to understand that tourism is a phenomenon that undergoes constant transformations in the organizational sphere and that innovation needs to be present within tourism organizations, taking into account the dimensions provided by the model. In view of the above, it is concluded that the theme of innovation in tourism organizations needs more theoretical proposals and new studies so that organizations can invest in innovation and be able to compete locally and globally. To this end, it is believed that the theoretical and empirical proposals of this study allow reflections of new studies in innovation and contribute to the development of people and locations with tourism potential in a responsible manner. 


BANKING MEMBERS:
Externa à Instituição - ISABELLE DE FATIMA SILVA PINHEIRO - UFMS
Externo à Instituição - MARCELO CHIARELLI MILITO - SENAC
Externo à Instituição - MARCIO MARREIRO DAS CHAGAS - IFRN
Presidente - 1420650 - ROSANA MARA MAZARO
Externo à Instituição - SIDCLEY DSORDI ALVES ALEGRINI DA SILVA - UERN
Notícia cadastrada em: 15/12/2020 11:34
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