Banca de QUALIFICAÇÃO: MARCELINO GOMES DOS SANTOS
Uma banca de QUALIFICAÇÃO de MESTRADO foi cadastrada pelo programa.STUDENT : MARCELINO GOMES DOS SANTOS
DATE: 28/08/2020
TIME: 09:00
LOCAL: Ambiente virtual (Google Meet)
TITLE:
From the "confines of Brazil" to the catwalks: sertões in fashion
KEY WORDS:
History. Sertões. Fashion. Ronaldo Fraga. Akihito Hira.
PAGES: 66
BIG AREA: Ciências Humanas
AREA: História
SUMMARY:
This dissertation deals with the sewing of new meanings on the backlands in the discursive space of Brazilian fashion, starting with the launch of two clothing collections signed by Brazilian designers and presented at national fashion events. In this sense, we have chosen as objects of study the fashion collections “Carne Seca ou Um Turista Aprendiz em Terra Áspera”, by stylist from Minas Gerais, Ronaldo Fraga, launched at the São Paulo Fashion Week fashion event in 2013; and “Vaqueiro Deconstructed by Alfaiataria”, by São Paulo stylist Akihito Hira, winning collection of the Ceará Moda Contemporânea contest, in 2017. In the course of this investigation, we sought to analyze the dialogue of Brazilian designers with the concept of sertão, their inscription in the discursive space of fashion , its association with the language of the clothes, observing the signs that were arranged by the stylists to take the sertões to the catwalks and discuss the imagery and discursive (re) constructions operated from those events, with attention to the continuities and ruptures of meaning on the sertões between the years 2013 and 2017. We conceive, in this way, that the presence of the sertões in the discursive space of Brazilian fashion implies their (re) creation, that is, the daring of new statements, new ways of seeing and saying them, since fashion, first of all, is linked to what is contemporary.
BANKING MEMBERS:
Presidente - 336185 - DURVAL MUNIZ DE ALBUQUERQUE JUNIOR
Interno - 1244548 - EVANDRO DOS SANTOS
Interno - 1414328 - JOEL CARLOS DE SOUZA ANDRADE
Interna - 2914858 - JUCIENE BATISTA FELIX ANDRADE